DEFINE

Strategic consulting, studies & programming

“Decide on the basis of a clear view of the market, its uses and the asset's real potential”

We support investors, owners and developers in the decisions that shape the trajectory of a real estate project, both upstream and during repositioning. Our analyses combine market insight, uses and business model to inform every choice.

Our support

How we work

  • Market studies, potential analyses and benchmarks
  • Strategic positioning and value proposition
  • Concept, programming and sizing
  • Uses, functional mix and merchandising mix
  • Zoning, phasing and implementation principles
  • Business models and feasibility studies
  • Development, repositioning and revitalisation scenarios
RELATED PROJECTS

Concrete assignments on comparable assets

Discover how this expertise has been applied to landmark projects supported by AMS Africa in Morocco and Sub-Saharan Africa.

View all our projects